As I’m sure I’m mentioned once or twice or a thousand times before; I love going to blog events. Conference, meet–up, PR schmooze fest… I don’t discriminate. My fellow bloggers are my people– my over–sharing, nerdy kinfolk.
Amongst all the stuff I find myself attending, the bestest of them all is the quad–yearly Bloggers Brunch. Which has now been extended to include the Social Mums Say events. (Long story, short– you don’t have to be a blogger to go to this one. Register here).
I get to catch up with people I worship and adore daily through the screen. On this occasion– fresh and sparkly and still very firmly in my Melbourne bubble– I got to eat, drink and play with MagnetoBoldToo, Toushka Lee Who’s Even Shorter Than Me, Thing Who Is With Stuff, and my lovely Jo from Chicken Bees.
One thing we get to do at these events is eat. Lots. Because eating is awesome.
As you may have picked from the jellybean decor, my irrational fear of vegetables or indiscriminate hate of seafood… I’m really not a health–food kind of chick. (To the amusement of most everyone I know… The Most Awesome Man In The Universe is, of course, a vegetarian).
So when I discovered that Philadelphia was one of the brands we’d be meeting with at the Bloggers Brunch last year, I was initially so much less than enthused that I stashed a couple of lollipops in my handbag, just in case. Because, in all honesty, all I could think was… cream cheese. Which is about number 12 on my (long) list of things I really, really don’t like eating.
So I was more than happily surprised to discover… cake. A whole table of cake.
A whole table of cake covered in chocolate.
And all of a sudden, Philly became one of my favourite brands ever.
While I’m slightly better with baking (making sweet stuff I can stuff my gob with) than actual cooking (making boring or evil foods such as vegetables), I still suck at making cheesecake. Which was, as far as I knew the only sweet stuff you could make with Philadelphia. In fact, the last cheesecake I attempted was a unset, kind of sweet, sloppy mush studded with hard little cubes of re–set gelatine.
The Philly ladies assure me that cheesecake is not actually that difficult. And even if it was, I wouldn’t necessarily have to make one. There is, apparently, a whole range of product destined to shift Philadelphia’s status from ’boring and healthy, to be eaten with rabbit food’ to ’oh my goodness look at that cake!’
And, in celebration of that, we have all stuffed our faces with delicious Philly desserts, in the most unladylike fashion, for the last three or four functions in a row. They are that good.
I think there’s a recipe I’m supposed to be sharing with you here. But, really, in the spirit of RRSAHM, I should probably just let you in on my recently discovered, super decadent, ridiculously easy and simple dessert idea.
Step one: Take one tub of chocolate Philly icing.
Step Two: Locate spoon.
Step three: Eat straight from the tub until you are so full you can barely hardly move.
Because, sad but true– that happens to be the way I cook.
You’re welcome.
This awesome Social Mums Say wrap up sponsored by Philadelphia. For more Philly inspired recipes visit www.philly.com.au
{ 8 comments… read them below or add one }
Lori, just when I think I’m the laziest cook in the world (okay, being nice to myself, the busiest) and yes, we are having hot dogs for dinner… you write a post that makes me realise it’s okay to not be fabulous in the kitchen, when we can be fabulous in so many other ways.
I’ve gone off sugar (physically at first and now mentally!), so I don’t think I could attempt the eating of chocolate Philly by the tub… but my old self would’ve loved this.
‘Fabulous in the kitchen’ is not something I answer to. Like, ever… :p x
Lori Dwyer recently posted…Teens
Ok, important question….. How does it compare to Betty Crocker frosting-in-a-tub? Coz that stuff calls to me like a siren from my fridge!
Oh Mel- bettttttttter
Not as sickly sweet and a much smoother consistency… 
Lori Dwyer recently posted…Teens
Word. Frosting is way better than cake.
And cheese cake? *drools down shirt*
*Fist Bumps*
Lori Dwyer recently posted…This Is (Still) Not A Foodie Blog.
Replace philly frosting with a tube of purchased raw cookie dough and you’ve got me (and I *do* claim to write a foodie blog). Oh the shame!
Amanda @ Cooker and a Looker recently posted…this is not a love song (or a fish recipe)
And more *fist bumps*. How awesome is cookie dough?! :p
Lori Dwyer recently posted…This Is (Still) Not A Foodie Blog.